Together, we’re enabling brokers around the world to deliver faster, smarter, and more responsive service in the fast-paced world of Forex and proprietary trading.
In this partner spotlight, we explore how Match-Trader has integrated Voiso’s omnichannel communication capabilities into its CRM, and why that partnership is helping brokers close the gap between trading technology and client communication.
About Match-Trader: Built for Brokers, Designed for Scale
Match-Trader is an advanced trading platform developed by Match-Trade Technologies, a recognized leader in Forex technology since 2013. With a global client base that includes some of the world’s top Forex Brokers and Prop Trading Firms, Match-Trader combines cutting-edge infrastructure with the flexibility to integrate with any external system via API.
Recent enhancements to the platform include a sleek new front end powered by TradingView charts, making it easy for brokers to deliver professional-grade trading experiences to clients. Match-Trader also functions as a dual trading solution (acting either as a standalone platform or the backend for a broker’s proprietary front end) making it an ideal choice for mid-sized to large financial institutions seeking full control without complexity.
A Shared Vision of Flexibility and Integration
In fast-moving markets, brokers demand more than execution speed; they need communication systems that scale, integrate, and adapt to client expectations. That’s where the partnership between Match-Trader and Voiso comes in.
Match-Trader became a Voiso integration partner after receiving recommendations from clients who were already seeing the benefits of our platform. The decision was driven by a shared belief in flexibility, especially when it comes to giving brokers access to multiple VoIP providers and omnichannel communication tools without locking them into rigid systems.
Why Communication Matters in Trading Tech
For brokers, timely communication is essential. Whether it’s onboarding new clients, delivering market alerts, or managing compliance requests, voice and messaging channels need to be fast, reliable, and global.
By integrating Voiso, Match-Trader enhances its CRM’s value proposition in three critical areas:
- Product Enhancement: Communication becomes a built-in advantage, not an afterthought.
- Sales Enablement: Brokers using Match-Trader’s CRM can engage clients faster, increasing conversion rates and improving retention.
- Omnichannel Reach: Through SMS and WhatsApp, brokers can reach traders on their preferred channels — instantly and globally.
The result? A more complete, client-centric brokerage CRM that supports the entire trading lifecycle.
How the Integration Works
To support adoption and visibility, Match-Trader built a dedicated partner section within their ecosystem highlighting Voiso’s compatibility. This helps brokers understand the communication capabilities available to them, including:
- Multiple VoIP integration options for flexibility across regions
- CRM and platform alignment for streamlined workflows
- Omnichannel communication with WhatsApp, SMS, and more
- Real-time messaging for timely client notifications and engagement
For brokers already using Match-Trader, the addition of Voiso is simple and immediately impactful.
Early Results and Business Impact
Even in the early stages of the partnership, Match-Trader is observing initial progress:
- Expanded capabilities in communication channels
- Streamlined messaging workflows through Voiso’s omnichannel tools
- Positive initial feedback from clients on SMS and WhatsApp notifications
The integration aims to strengthen Match-Trader’s CRM and provide brokers with tools suited to regulated, fast-paced environments
What Makes This Partnership Work
The Match-Trader and Voiso partnership thrives on three key pillars:
#1 Client-Centered Design
Both companies prioritize features that respond directly to client needs — from flexible VoIP options to embedded messaging tools.
#2 Ease of Integration
With Voiso’s modular architecture and Match-Trader’s open API environment, integration is smooth and adaptable.
#3 Mutual Growth Focus
This isn’t a vendor relationship. It’s a collaboration aimed at driving long-term value for brokers, traders, and the FinTech ecosystem.
Advice for Future Partners
Companies building platforms in regulated, high-volume industries need top-tier communication. Match-Trader’s success with Voiso shows that by embedding flexible, omnichannel tools into your product, you enhance functionality and, crucially, differentiate yourself from the crowd.
As one of their key takeaways, the Match-Trader team highlighted how Voiso’s SMS and WhatsApp functionality helps brokers streamline client communication, delivering time-sensitive notifications where they’re most likely to be seen.
If your platform depends on speed, scale, and service, Voiso may be the ideal partner to power your communications engine.
About the Partner
- Company: Match-Trader, developed by Match-Trade Technologies
- Role: Trading platform for Forex Brokers and Prop Firms
- Partner Contact: Alexis Droussiotis, Head of Match-Trader Platform
- Website: match-trader.com
- LinkedIn: Match-Trade Technologies
Want to Partner with Voiso?
If you’re looking to embed scalable, flexible communication tools into your product or service, Voiso offers robust infrastructure and shoulder-to-shoulder collaboration. Let’s build something great together.
Explore our partner program here.
